A company’s brand is often a client’s most valuable and sacred asset. We at DeMatteo Law understand the importance of protecting a brand through cost-effective trademark registration and related activities, particularly when a company expands the scope of its products and services, and the markets it serves. We can advise on the strength of a proposed mark, perform trademark clearance searches to improve the likelihood of obtaining a protectable mark, and ultimately apply for trademark registration on behalf of our clients. We also handle all aspects of Trademark prosecution before the United States Patent and Trademark Office, and can assist with opposition and cancellation proceedings before the Trademark Trial and Appeal Board. Following registration, we can work with clients to maintain the strength of their brands by ensuring that registrations are renewed in a timely manner, and can assist with licensing Trademark and related branding rights.